Judul : Nintendo deflates 12% delay the launch 'Pokémon Go' in Japan
link : Nintendo deflates 12% delay the launch 'Pokémon Go' in Japan
Nintendo deflates 12% delay the launch 'Pokémon Go' in Japan
After learning that finally the application would not be launched Wednesday the value of Nintendo stock market fell by 12.60%, this is 4,745 million market capitalization in one day.
According to the newspaper Nikkei, the application will be launched this week in Japan in collaboration with McDonald's, which plans to convert its stores in pokeparadas.
According to the newspaper Nikkei, the application will be launched this week in Japan in collaboration with McDonald's, which plans to convert its stores in pokeparadas.
Shares of Japanese video games maker Nintendo has registered a fall of 12.60% at the close of the session on the Tokyo Stock Exchange, which implies a reduction of 4,745 million of its market capitalization in one day, after they met information about the delay in the official launch of 'Pokémon Go' in the Japanese market.
The landing of the popular augmented reality application developed by Niantic in collaboration with The Pokémon Company would occur Wednesday as specialized media, although the portal 'TechCrunch' announced the cancellation of these plans after filtration game sponsorships.
According to the newspaper Nikkei, the application will be launched this week in Japan in collaboration with McDonald's, in what will be the first opportunity to assess the direct impact of 'Pokemon Go' as an advertising tool.
Because the fast food company is also getting benefits from 'Pokemon Go'. McDonald's Holdings Japan saw its stock market value grew by 9% following the announcement that gave figures Pokémons with children's menus.
It is also planning to convert its stores in pokeparadas or gyms, so users go to their premises. This strategy could be exported to the rest of the world. The possibility of providing Internet access would make players were unthinkingly besides fast food.
Despite the fall on Wednesday, Nintendo shares traded 93% above the price set last July 6, the date on which launched 'Pokémon Go' in Australia, after which he came to New Zealand and USA . Currently the application is available in 35 countries, including Spain.
Thus, the Nintendo market value has increased by 16,240 million since the launch of 'Pokémon Go', to reach 3.93 trillion yen (33,600 million euros).
In its last fiscal year, Nintendo's attributable net profit of 16,505 million yen (131 million euros), 60.5% lower than a year earlier, while sales totaled 504,459 million yen (4.005 million euros), an 8.2% less.
The landing of the popular augmented reality application developed by Niantic in collaboration with The Pokémon Company would occur Wednesday as specialized media, although the portal 'TechCrunch' announced the cancellation of these plans after filtration game sponsorships.
According to the newspaper Nikkei, the application will be launched this week in Japan in collaboration with McDonald's, in what will be the first opportunity to assess the direct impact of 'Pokemon Go' as an advertising tool.
Because the fast food company is also getting benefits from 'Pokemon Go'. McDonald's Holdings Japan saw its stock market value grew by 9% following the announcement that gave figures Pokémons with children's menus.
It is also planning to convert its stores in pokeparadas or gyms, so users go to their premises. This strategy could be exported to the rest of the world. The possibility of providing Internet access would make players were unthinkingly besides fast food.
Despite the fall on Wednesday, Nintendo shares traded 93% above the price set last July 6, the date on which launched 'Pokémon Go' in Australia, after which he came to New Zealand and USA . Currently the application is available in 35 countries, including Spain.
Thus, the Nintendo market value has increased by 16,240 million since the launch of 'Pokémon Go', to reach 3.93 trillion yen (33,600 million euros).
In its last fiscal year, Nintendo's attributable net profit of 16,505 million yen (131 million euros), 60.5% lower than a year earlier, while sales totaled 504,459 million yen (4.005 million euros), an 8.2% less.
How you play 'Pokemon Go'?
This game invites you to go out to catch these creatures, that the higher the user level, the more powerful they become. Players can evolve their Pokémon and find eggs that hatch to travel a specific distance.
Players also can enter one of the three teams (Wisdom, Instinct, value) and fight against defenders Pokémones in gyms rivals to conquer. Cooperation is vital to gain more Gyms.
Nor lack an option to share our experiences with other users through taking pictures of Pokémon found and to customize the avatar coach with clothing and accessories.
The game has a mobile device called Pokémon GO Plus, which allows players to enjoy the experience even when not using their phones. This accessory is connected to the smartphone via Bluetooth and notifies the player of events with LED and vibration. It also serves to perform simple actions with the simple use of a button.
This game invites you to go out to catch these creatures, that the higher the user level, the more powerful they become. Players can evolve their Pokémon and find eggs that hatch to travel a specific distance.
Players also can enter one of the three teams (Wisdom, Instinct, value) and fight against defenders Pokémones in gyms rivals to conquer. Cooperation is vital to gain more Gyms.
Nor lack an option to share our experiences with other users through taking pictures of Pokémon found and to customize the avatar coach with clothing and accessories.
The game has a mobile device called Pokémon GO Plus, which allows players to enjoy the experience even when not using their phones. This accessory is connected to the smartphone via Bluetooth and notifies the player of events with LED and vibration. It also serves to perform simple actions with the simple use of a button.
For more Information about Pokemon Go : CLICK HERE
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